Luxury Drives

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Providing detailed itineraries for top weekend vacations by car from major cities such as Los Angeles, San Francisco, New York, Washington, DC, and more, this guide includes professionally rated hotels and restaurants to try along the way, plus shopping, attractions and local history for making the most of the trip.
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The joy of spending time on the open road can be enhanced with Mobil Travel Guide’s Luxury Drives. Take your classic up the coast for the weekend, or test out the handling on your new baby en route to your Mobil Travel Guide luxury destination. Tours will guide you on road trips designed [...]

This digital document is a journal article from Tourism Management, published by Elsevier in . The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser.
Description: There is a growing emphasis on building and managing brand equity as the primary [...]

This digital document is a journal article from Tourism Management, published by Elsevier in . The article is delivered in HTML format and is available in your Amazon.com Media Library immediately after purchase. You can view it with any web browser.
Description: There is a growing emphasis on building and managing brand equity as the primary [...]

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  relationship between brand equity and firms’ performance in luxury hotels